Justin Bieber Expands Beyond Music With His First Immersive Audio Experience for SKYLRK Seoul

Justin Bieber has produced his first immersive audio installation for SKYLRK, introducing a new listening experience at the brand’s first South Korean installation in Seoul. The work brings together sound, design, and technology to let visitors engage with Bieber’s creative vision beyond traditional music formats.

At the center of SKYLRK SEOUL is an original audio experience conceived and produced by Bieber, marking his first exploration of immersive audio installation. SKYLRK AUDIO speakers join spatial design and visual expression to shape a multisensory environment, turning listening into a shared physical experience.

The project extends Bieber’s creative work into a physical setting while introducing visitors to the evolving SKYLRK AUDIO offering. Rather than a conventional listening format, the installation brings sound, space, and visual elements into conversation.

Visitors can also interact with a forthcoming collection of ping-pong tables and equipment created with STIGA Table Tennis and designed by SKYLRK. The playable presentation extends the brand’s approach to everyday objects through design, play, and community.

SKYLRK SEOUL follows earlier installations in Tokyo in December 2025, Indio, California, in April 2026, and New York City in July 2026. The Seoul project continues that exploration of physical spaces as places for connection, experimentation, and creative expression.

When and where can visitors experience SKYLRK Seoul?

The audio installation is located at 36 Seongsuilro 6-gil, Seongdong-gu, Seoul, South Korea. It is open October 23–25 from 10:00 to 22:00 daily. Visitors can experience Bieber’s original audio work in a multisensory environment shaped by sound, spatial design, visuals, and SKYLRK AUDIO speakers. Check out images of SKYLRK Seoul below for a closer look at the installation.

For more on the Seoul installation, read our coverage of SKYLRK ANNOUNCES SEOUL INSTALLATION.