The exclusive distributor of the Nike brand in Romania, Serbia, and other Balkan markets – Sport Time Balkans – reopened the Nike store in Mega Mall in October 2020. The location covers an area of 286 square meters, featuring a modern design and the latest running and fitness collections, kids collections, as well as lifestyle and streetwear items. Sport Time Balkans also holds the distribution rights for Nike products in the markets of Serbia, Bosnia and Herzegovina, Montenegro, North Macedonia, and Albania.