NikeCraft General Purpose Shoe Dark Sulfur

Just because you can doesn’t always mean you should. Resist newness for newness’ sake. Build on a proven foundation and innovate incrementally. Study what came before: its shape, its weight, its colours, who it’s for and what it does. Use, observe, design, build, test, fail, repeat. True development is the practice of continuous refinement.

With the Mars Yard, Tom Sachs has already established himself in the proverbial sneaker hall of fame. But that’s not quite enough for the beloved artist, as he’s attempting to establish a shoe as perennial as the culture’s most iconic. This led to the creation of the Nike General Purpose Shoe, a simple, thoughtfully designed silhouette that took ten whole years to bring to life. And while it’s since sold out at its relatively affordable $109.99 price point, there are a number of sequels on the way, including this “Dark Sulfur” colorway.

Compared to its predecessor, the “Dark Sulfur” is much more colorful, sporting the titular yellow across its upper and orange along its pull tabs. The tongue, lining, and laces, however, opt for a light tan, which closely matches the shade of the midsole but not the bright whites of the adjacent Swoosh and tongue label.

Tom Sachs is an American contemporary artist known for his unique and unconventional creations, often made from everyday materials. Sachs has collaborated with Nike on several occasions, including the design of limited edition NikeCraft Mars Yard sneakers that have become highly sought after by sneaker enthusiasts around the world.

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